RevvedUp AI, a UK-based SaaS platform focused on AI-driven prospect engagement, has raised £850k in pre-seed funding led by Salica Investments, with contributions from Tanzanite Capital and angel investors.

Founded by Mark Walker and Mitch Nick, RevvedUp helps B2B SaaS revenue teams build highly personalized ABM (account-based marketing) campaigns for prospects. With only 3% of buyers actively in-market, RevvedUp’s platform provides tailored insights and educational content to engage the remaining 97%, adapting to different stages of the buying journey.

The platform leverages AI to automate deep account research and create relevant, impactful content, which can be distributed across channels like email, LinkedIn, and landing pages.

With over a dozen clients since launching in early 2024, RevvedUp plans to use the new funding to expand its team and enhance its platform to better serve its growing customer base.