AI marketing startup Billy Grace has raised €3 million in funding from Fortino Capital and a group of angel investors. The investment will fuel the company’s expansion across the Netherlands and international markets as it continues its rapid growth, reporting a 700% increase in 2024.
Founded in 2021 by Robin Friend, Mitch Voskuilen, and Tjadi Peeters, Billy Grace helps marketers optimize digital ad spending with AI-driven automation and real-time attribution insights. The platform is already used by companies like Otrium, Stanley, and DPG Media Group.
Fortino Capital’s Investment Director, Wouter Goossens, stated that AI is reshaping marketing, and Billy Grace is at the forefront, empowering teams to focus on creativity while AI handles data-driven decisions.
Featured image: Credit: Billy Grace