Insider Brief
- Aura has raised $140M in Series G funding at a $1.6B valuation, marking its first round since separating from Pango Group and attracting new backing from AT&T Ventures.
- The company offers an AI-powered, all-in-one online safety solution for families, with features like identity theft protection, scam alerts, and child safety monitoring.
- With 50% year-over-year revenue growth in 2024, Aura plans to accelerate development of intelligent safety features to meet rising consumer demand.
PRESS RELEASE — Aura, the leading AI-powered online safety solution for individuals and families, has announced the closing of its Series G funding round, led by Ten Eleven Ventures and Madrone Capital and with participation from new investor AT&T Ventures. Existing investors Accel, Warburg Pincus and General Catalyst also participated in the round. The round, which had an initial close in August 2024, marks Aura’s first funding round following its separation from Pango Group via tax free spinoff. The newly independent Aura raised $140 million in equity and debt at a valuation of $1.6 billion.
In a world where families are overwhelmed by the time, effort and cost it takes to keep themselves safe online, Aura is uniquely positioned to win. Built from the ground up to deliver personalized insights and protection with Aura Intelligence (AI), Aura solves the problems that put every member of the family at risk. Aura’s easy-to-use, all-in-one product offers robust capabilities, including device security, scam and fraud protection, child safety features such as cyberbullying and online predator alerts and identity theft protection– all orchestrated and automated by AI. With its differentiated offering, Aura has seen soaring consumer demand, which drove about 50 percent GAAP revenue growth year-over-year in 2024.
This latest round of funding will enable Aura to continue innovating, with more intelligent safety features in development and on the roadmap for general availability later this year.
“We are seeing tremendous momentum in the business and today’s funding announcement will enable Aura to extend our leadership in AI-powered features that not only keep families safe but help them thrive in an increasingly connected world,” said Hari Ravichandran, founder and CEO of Aura.
“Aura’s innovative and comprehensive approach to online digital health and safety clearly positions it as a leader in protecting families in our increasingly connected world. At Ten Eleven Ventures, we quickly recognized the significant value that Aura’s integrated, purpose-built suite of digital wellness products can provide to families, rather than just focusing on individuals or isolated devices. We are excited and proud to support Aura’s vision of delivering genuine digital wellness and peace of mind to consumers and their loved ones,” said Alex Doll, Founder and General Partner of Ten Eleven Ventures.
Aura and Pango Group Separation
This marks Aura’s first funding round since its separation from Pango Group (now Point Wild) in May 2024, creating two independent companies. Previously, the combined companies were valued at $2.5 billion. Today’s announcement implies that the combined valuation of Aura and Point Wild would be $3.3 billion.
About Aura
Aura is one of the fastest-growing, AI-powered online safety solutions for individuals and families. Whether you’re protecting yourself, your kids, or your aging loved ones, Aura can meet your needs at every stage of life. Customers trust Aura’s simple interface to effortlessly safeguard the things they care about most. Through real-time monitoring and alerts, Aura helps detect and mitigate emerging online threats, such as scams, predators and cyberbullying. To discover how Aura is reshaping online safety for people everywhere, visit www.aura.com.