In today’s edition, we include Rad AI, which specializes in AI-enhanced marketing and branding with an empathy-first approach. Bearing AI, meanwhile, uses AI to improve the tracking and management of ocean-bound cargo shipments. Virtual Sapiens, offers a platform using AI and ML to enhance virtual communication skills, providing real-time coaching and performance analysis in video communications.
1. Rad AI

Located in Santa Monica, California, Rad AI, established in 2018 by Jeremy Barnett, is a martech startup that specializes in delivering premier marketing and branding services, augmented by AI.
Rad AI adopts an empathy-first methodology, enabling the creation and execution of human-centred marketing campaigns. Utilizing AI, the company excels in validating and generating concepts, managing campaign activations, and offering insightful feedback loops, thereby revolutionizing the approach to marketing.
2. Bearing AI

Bearing AI, founded in 2019 by Dylan Keil and based in Palo Alto, California, harnesses AI to revolutionize the tracking of ocean-bound cargo shipments, traditionally a challenging task.
This startup enhances the accuracy of vessel performance forecasts, enabling shippers to track and manage their fleets with greater effectiveness.
3. Virtual Sapiens

Founded in 2020 by Neal Kaiser and Rachel Cossar in Boston, Massachusetts, Virtual Sapiens is a startup specializing in AI and ML. It has developed a platform aimed at enhancing professionals’ virtual communication skills.
Offering real-time coaching and post-call insights, the startup focuses on boosting users’ confidence and effectiveness in video communications. Virtual Sapiens’ AI technology joins meetings to analyze facial expressions and gauge performance. This innovative approach has the potential to revolutionize speech coaching, with its accessibility through just a webcam and the Virtual Sapiens software.
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