AmorePacific, a leading South Korean cosmetics company, has unveiled an innovative AI-powered robotic system that creates personalized makeup products tailored to individual skin tones. The technology analyzes users’ skin using data collected over 78 years of the company’s history, then recommends and manufactures products from a range of 205 skin foundation shades and 366 lip color options.
“Initially, AI technology is applied to diagnose customers’ skin conditions and recommend existing products based on their needs,” said Lee Young-jin, an advisor at AmorePacific. “Beyond that, for more segmented customer needs, we offer a service that allows customers to try the recommended colors, and then make customized products on-site.”
The system aims to address the limitations of traditional cosmetics selection methods, which often fall short of meeting individual needs. Kwon You-jin, a customer who tried the service, noted: “Everyone has their own specific skin tone, but usually buy the most common color available over-the-counter. Even though I’m interested in cosmetics, it’s not easy to analyze them myself, and it’s hard to tell just by looking. But with AI analyzing them for me, it seems more accurate.”
As the AI beauty market is projected to grow significantly in the coming years, this technology represents a significant step towards personalized cosmetics manufacturing.
