Insider Brief
- Pulse, an AI-powered platform for SaaS product management, secured $1.4 million in seed funding, led by Endiya Partners, with contributions from industry leaders.
- The funds will support team expansion, platform development, and go-to-market efforts in India and the US, with a strong emphasis on enhancing Agentic AI and purpose-built large language models.
- Pulse’s platform centralizes and analyzes customer feedback, helping product managers make data-backed decisions, prioritize features, and align with customer needs, driving NPS, NRR, and product impact.
PRESS RELEASE — Pulse, a cutting-edge Agentic AI-powered platform transforming how SaaS companies develop and refine their products, has raised $1.4 Million in seed funding led by Endiya Partners. The funding round also included participation from a notable group of angel investors, featuring personal investments from the founders of Zluri and Yellow.ai, along with several other prominent entrepreneurs and product leaders.
The funding secured will primarily be directed toward building a strong core team, with a particular emphasis on the platform’s development and enhancing purpose-built LLMs & Agentic AI capabilities. Pulse has begun pilots with multiple design partners and is set to go-live with several of them, alongside the launch of its MVP in November 2024. Additionally, the company plans to allocate resources toward early go-to-market initiatives, helping establish an initial foothold and drive market traction in India & the US, paving the way for long-term growth and leadership in the AI-first product management space.
Founded in 2024 by a group of passionate alumni from IIT Patna and IIIT Hyderabad, Pulse is headquartered in Hyderabad, India. Haren Chelle, CEO and Co-founder, Vatsal Singhal, CPO and Co-founder, and Alok Thatikunta, CTO and Co-founder bring complementary expertise across product, technology, sales, and marketing, positioning them well to build and scale Pulse into an innovative, leading agentic AI-powered platform to assist product managers across global SaaS companies.
Haren, Co-founder and CEO, Pulse said, “At Pulse, we’re reimagining how SaaS companies understand and leverage the voice of customers. Our mission is to transform product management into a data-first approach where every outcome is backed by powerful insights. This funding enables us to scale faster and empower businesses to create products that truly resonate with their customers, giving them a competitive edge in an ever-evolving market.”
Pulse is designed to be the ultimate companion for Product Managers, transforming how they manage customer data, prioritise features, and align cross-functional teams. By centralising and analysing customer feedback in real-time, Pulse empowers Product Managers with actionable intelligence that aligns product initiatives directly with customer needs, strategic objectives, and market demands. Through advanced Agentic AI, Pulse not only automates feature extraction and prioritisation but also curates data-driven roadmaps, dynamic insights on competitor movements, and predictive metrics like NPS and NRR impact. This holistic approach enables Product Managers to act decisively, cut through feedback noise, and drive impactful product outcomes, all while reducing the burden of manual analysis and documentation. Pulse is built to enhance the core tasks of Product Managers, making it an invaluable platform that optimises product strategy, time-to-market, and ultimately, customer satisfaction.
“Product managers today face the challenge of driving data-informed feature prioritisation, cross-functional alignment, and competitiveness, all while ensuring their products stay impactful and scalable. Pulse’s Agentic AI platform tackles these challenges by consolidating customer data from sources like CRMs, support desks, and other collaboration tools into a centralised intelligence hub. This ‘system of action’ empowers PMs with an AI-driven source of truth for precise, autonomous prioritisation aligned with strategic objectives. By amplifying the voice of the customer, Pulse optimises key business outcomes such as NRR and NPS, delivering strong ROI. We’re excited to support Pulse as it redefines the future of product management.” said Medha Kannapally, Associate at Endiya Partners.
Pulse is in the early stages of establishing its brand presence in India. Initially focused on product development and team building, Pulse is actively laying the foundation for its go-to-market strategy. In the coming months, the company aims to boost visibility, positioning Pulse as the “system of action” for all of an organisation’s qualitative and quantitative customer data and insights, enabling product teams to access relevant knowledge about their customers in seconds. Product teams can analyse in the way that best suits them, uncovering emerging and actionable intelligence from the data, which is the core strength of Pulse.
About Pulse
Founded in 2024 and headquartered in Hyderabad, India, Pulse is an innovative Agentic AI-powered platform designed to revolutionise how SaaS companies build and refine their products. By harnessing the power of Agentic AI, Pulse captures customer feedback from multiple touchpoints, analyses structured and unstructured data, and automates key processes like feature extraction, prioritisation, and product hierarchy creation. Pulse empowers product teams to make faster, data-backed decisions, improving key metrics such as Net Revenue Retention (NRR), Net Promoter Score (NPS), and Annual Recurring Revenue (ARR). Backed by Endiya Partners and prominent angel investors, Pulse is on a mission to enable businesses to stay agile, competitive, and responsive to evolving customer needs in today’s dynamic SaaS market. For more information, visit www.pulsegen.io
About Endiya Partners
Endiya Partners is an early-stage venture capital firm with a proven track record of backing high-growth product startups. Leveraging deep domain expertise and extensive experience in entrepreneurship and operations, the Endiya team plays a pivotal role in helping exceptional entrepreneurs build successful, scalable businesses globally. The firm’s notable portfolio includes several category-defining companies such as Darwinbox, Kissht, SigTuple, Zluri, Qapita, Eyestem, Scrut Automation, Sugar.fit, and AquaExchange. To learn more, visit www.endiya.com
