Manny Medina, founder of Outreach, has launched Paid, a new startup designed to help AI agent companies price, track, and profit from autonomous software workers. Based in London, Paid has emerged from stealth with €10 million in pre-seed funding from EQT Ventures, Sequoia, and GTMFund.
Unlike traditional billing models, Paid allows AI startups to charge based on outcomes, not users or usage, addressing a core challenge Medina observed in conversations across the agentic startup landscape. “They needed the ability to measure their margins,” he said. Paid also tracks agent performance, enabling validation of ROI. Current beta users include Logic.app, Artisan, and HappyRobot.
Featured image: Credit: Paid
