NuvoRetail, a leader in eCommerce marketing and analytics, has raised $350,000 to advance its AI-ML platform, Enlytical.ai, and support global expansion. Enlytical.ai automates e-commerce bids, offers actionable insights, and streamlines reporting with a unified dashboard that tracks KPIs across sales, marketing, supply chain, and more.
The platform’s key feature is its AI-driven media spend optimization engine, which uses advanced algorithms to enhance budget allocation, maximizing ROI by reducing wasteful spending. Additionally, Enlytical.ai provides digital shelf measurement, on-shelf analysis, and competition benchmarking tools, enabling businesses to make data-driven decisions and improve market share.
This funding positions NuvoRetail to enhance its AI capabilities, drive innovation, and strengthen its leadership in the e-commerce analytics sector as it expands globally.
“Securing this funding marks a pivotal milestone for NuvoRetail. Our mission has always been to equip e-commerce businesses with cutting-edge tools and strategies. With this investment, we are poised to broaden our global presence, enhance our AI capabilities, and continue leading the way in e-commerce marketing innovation.”
— Vishal Sharma, Founder & CEO of NuvoRetail
Featured image: Credit: NuvoRetail
