At CES 2025, ASUS showcased its latest portfolio of AI-powered devices under the theme “Always Incredible,” emphasizing cutting-edge innovation and sustainability. From ultraportable laptops to smart desktops and gaming solutions, ASUS demonstrated its commitment to making AI technology accessible and impactful for users across the globe.
ASUS unveiled the Zenbook A14, hailed as the world’s lightest Copilot+ PC, powered by Qualcomm Snapdragon® processors and boasting an advanced AI system with tools like real-time captions, photo editing, and voice-assisted multitasking. The Vivobook 14 and 16 series offer affordable AI features tailored for productivity, creativity, and enhanced security, including live captions and seamless device integration with Microsoft Phone Link.
The Zenbook DUO introduced a compact dual-screen setup, expanding workspace functionality with intuitive multitouch support. It combines AI-powered performance with a sleek, portable design, making it ideal for professionals on the move.
For creative professionals and gamers, the Vivobook Pro 15 and Vivobook S Series deliver superior graphics, enhanced audio, and AI-based multitasking, powered by Intel and AMD’s latest processors. The Vivobook Pro 15 even features the exclusive ASUS DialPad for precise control over applications.
ASUS highlighted its ExpertBook B Series laptops, tailored for enterprise use, featuring Intel vPro processors and advanced AI security features. The new ExpertCenter desktops and all-in-one PCs offer robust performance for demanding tasks, equipped with AI noise-canceling technology and energy-efficient designs.
ASUS emphasized its eco-conscious initiatives, incorporating Digital Product Passports (DPP) into its products for enhanced transparency and aligning with global sustainability standards. The company also highlighted its strides in creating net-zero enterprises.
ASUS’s innovative offerings, combining AI-driven solutions with sustainability, reflect its vision to redefine user experiences while empowering individuals and organizations in the digital age. These devices will be available starting Q1 2025. Visit ASUS CES 2025 for more details.
Featured image: CEO of ASUS, Samson Hu. Credit: Asus
