Intella Secures $12.5M Series A to Advance Arabic Speech AI Across MENA

Intella, the market leader in dialectal Arabic speech intelligence, has closed a $12.5 million Series A led by Prosus, with participation from 500 Global, Wa’ed Ventures, Hala Ventures, Idrisi Ventures, and HearstLab. Founded in 2021 by Nour Taher and Omar Mansour, the company has achieved record-setting accuracy of 95.73% across more than 25 Arabic dialects, positioning itself as the foundational intelligence layer for regional enterprises.

The new funding will accelerate R&D, product innovation, and hiring across Egypt and Saudi Arabia while supporting the launch of Ziila, Intella’s Arabic-born conversational AI agent. Ziila debuted this month in partnership with Jumia, powering voice-based ordering for millions of customers.

Intella already serves leading organizations in finance, telecom, and government, doubling revenue in 2024 and projecting 7x growth in 2025. With over $16.9 million raised to date, the company is expanding its product suite to deliver enterprise-grade transcription, analytics, and intelligent conversational agents built specifically for the Arabic-speaking world.

Featured image: Credit: Intella

James Dargan

James Dargan is a writer and researcher at The AI Insider. His focus is on the AI startup ecosystem and he writes articles on the space that have a tone accessible to the average reader.

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